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After seeing the GTM unlock that MCPs provide, we teamed up with Alex Shartsis to provide a comprehensive deep dive. Alex is the founder and CEO of Skyp, AI-native outbound for high-ACV sales and advisor to AI founders. He previously led acquisitions at Opendoor, GTM at Kleiner and Sequoia backed Drawbridge, and was a founder…
Listen on YouTube Listen on Apple Listen on Spotify If you spend time on X, you can also watch/listen to the entire episode on X. Brought to you by: One critical and surprisingly complicated decision is naming your startup. Founders often spend weeks chasing the perfect .com, only to overpay or settle for a name…
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube AI is rewriting go-to-market and most companies are still operating with a “Frankenstein stack.” In this episode of GTMnow, we sit down with David Zhu, founder & CEO of Reeva, to unpack how AI-native companies will replace legacy GTM systems, why the…
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Tyler Hogge helped take Divvy from zero to a $2.5B acquisition by Bill.com. Now, as General Partner at Pelion Ventures, he argues that charging for software is dead, per-seat pricing is collapsing, and the next decade of venture-scale companies will be built…
Companies are increasingly hiring for this new role. xAI is hiring a Head of GTM, Systems and Agents. Notion is hiring a GTM AI and Innovation Manager. Zapier brought on a Director of GTM Innovation. While the titles themselves vary from company to company, If you read the job descriptions what they’re all hiring is…
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Boomi was founded in the early 2000s by Rick Nucci, acquired by Dell in 2010, and then spun out to Francisco Partners and TPG Capital in 2021. Today it powers 30,000+ enterprise customers globally and moves more data per second than…
This is Part IV of the Deconstructing GTM series. If you missed the previous editions, you can catch up on them here: Read Part I (ClickUp), Part II (Vanta at $100M), and Part III (Gamma at $100M). Slack took two and a half years to reach $100M ARR. Dropbox took four years. Cursor took twelve…
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Okta’s CRO Jon Addison joins GTMnow host Sophie to break down the full story behind Okta’s remarkable revenue turnaround, the launch of Okta for AI Agents, and the go-to-market playbook that’s carrying them from $3B toward a $5B ARR target. From nearly $850M…
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Jennifer Li, General Partner at Andreessen Horowitz (a16z), breaks down why the firm allocated $1.7 billion of its latest $15 billion fund specifically toward AI infrastructure, and what she’s betting on next. Jennifer has backed ElevenLabs from Series A all the…
Claude Code’s value across teams massively increases with a persistent context layer: a set of markdown files Claude reads before any prompt. ICP, positioning, campaigns, competitive context — all preloaded and shared across the team. So Claude doesn’t start from scratch. It starts from context for entire team. That shift turns Claude from a tool…