What type of CRM software is right for your business? When I first started looking into customer relationship management (CRM) tools, I’ll admit — I was overwhelmed. There were so many options, each claiming to be the perfect match. But as I dug deeper, I realized that every CRM has its own focus and features.…
Staying in touch consistently is key to keeping sales prospects interested, customers engaged, and vendors happy. But with all the contact data flying around, that’s easier said than done. That’s where a contact management system comes to the rescue. In this blog, I’ve rounded up 14 powerful contact management tools that’ll help your sales, marketing,…
Two years ago, my sales pipeline was a mess — leads ghosted after the first call, and I struggled to keep track of contacts with notes scattered across multiple tools. Desperate for a solution, I turned to target account selling — a method I’ve since refined into a system that’s helped me land six SaaS…
Your ideal customer just placed their largest order yet. It sounds like a dream come true, right? Well, at least it did before you checked your inventory and realized you didn’t have the goods on hand to deliver — or the cash to purchase what you need from your supplier. But don’t throw in the…
If you’re in sales, you’ve probably tried a bunch of different sales methodologies, always looking for the one that sticks. One I’ve found interesting is negative reverse selling, part of the Sandler Sales Methodology. At first, the name might seem a little off-putting, but it’s actually pretty simple. The goal is to get your prospect…
Writing a LinkedIn summary is one of those tasks that sounds easy until you try to do it. Should you recount your prior roles? List your accomplishments? Write in first-person or third? Or, should you forge ahead using the cookie-cutter bio LinkedIn wrote for you? (The answer to that question is no, but don’t worry…
In a previous role selling software, I gained insight into the importance of choosing the right business model. In an effort to appeal to the entire marketplace, from enterprise users to solopreneurs, our product was priced based on usage—the more API calls we had to handle for a customer, the bigger their bill. Unfortunately, selling…
“Do you use AI? What AI tools are you using? Do you see any ROI?” If you’ve scrolled LinkedIn or Reddit recently, these questions regarding AI business strategy are everywhere. Here’s the catch: there’s no universal answer. AI has proven its potential, but it also comes with risks. Unity, a game development platform, suffered a…
For every project a company pursues, those in charge want to ensure it generates a return on investment. Before you launch into a new venture, it’s essential to complete a feasibility study. Feasibility studies help to determine the success (or failure) of your proposed project or plan. These types of studies help you make better,…
Maintenance teams run like a well-oiled machine when there’s structure — without it, things can spiral into confusion fast. From my experience, one of the simplest yet most effective tools to keep everyone aligned is the work order. Think of it as a clear, actionable blueprint for assigning and managing tasks, so nothing slips through…