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  • Lessons From Okta’s CRO

    This is Part V in our series on lessons from some of the top 1% leaders in B2B software & AI. In case you missed the previous editions: Part I: Canva’s CCO on CPG discipline and human-centric marketing. Part II: Vanta’s CRO on execution, competition, and post-sales loyalty. Part III: Snowflake’s CRO on scaling from…

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  • SEO Is Not Enough Anymore: Webflow’s CEO on the Rise of AEO | Linda Tong

    The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube The future of websites isn’t a builder problem anymore. It’s an agent problem. In this episode of GTMnow, Sophie Buonassisi sits down with Linda Tong, CEO of Webflow, to unpack how the entire web is being rewritten for a world where…

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  • MCPs: The GTM Unlock

    After seeing the GTM unlock that MCPs provide, we teamed up with Alex Shartsis to provide a comprehensive deep dive. Alex is the founder and CEO of Skyp, AI-native outbound for high-ACV sales and advisor to AI founders. He previously led acquisitions at Opendoor, GTM at Kleiner and Sequoia backed Drawbridge, and was a founder…

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  • Inside Reevo’s $80M Bet to Kill the $10B Frankenstein Stack

    Listen on YouTube Listen on Apple Listen on Spotify If you spend time on X, you can also watch/listen to the entire episode on X. Brought to you by: One critical and surprisingly complicated decision is naming your startup. Founders often spend weeks chasing the perfect .com, only to overpay or settle for a name…

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  • Inside Reevo’s $80M Bet to Kill the $10B Frankenstein Stack | David Zhu, Cofounder & CEO

    The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube AI is rewriting go-to-market and most companies are still operating with a “Frankenstein stack.” In this episode of GTMnow, we sit down with David Zhu, founder & CEO of Reeva, to unpack how AI-native companies will replace legacy GTM systems, why the…

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  • VC: “Software Is Basically Worth Zero Now” | Tyler Hogge, Ex-Pelion

    The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Tyler Hogge helped take Divvy from zero to a $2.5B acquisition by Bill.com. Now, as General Partner at Pelion Ventures, he argues that charging for software is dead, per-seat pricing is collapsing, and the next decade of venture-scale companies will be built…

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  • The Agent Operator: The New Emerging Role

    Companies are increasingly hiring for this new role. xAI is hiring a Head of GTM, Systems and Agents. Notion is hiring a GTM AI and Innovation Manager. Zapier brought on a Director of GTM Innovation. While the titles themselves vary from company to company, If you read the job descriptions what they’re all hiring is…

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  • GTM: ⁠How AI Will Go From Influencing 20% to Making 90% of Your Decisions | Steve Lucas, Boomi CEO

    The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Boomi was founded in the early 2000s by Rick Nucci, acquired by Dell in 2010, and then spun out to Francisco Partners and TPG Capital in 2021. Today it powers 30,000+ enterprise customers globally and moves more data per second than…

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  • Deconstructing Cursor’s Growth Playbook: $4M to $2B ARR in 18 Months

    This is Part IV of the Deconstructing GTM series. If you missed the previous editions, you can catch up on them here: Read Part I (ClickUp), Part II (Vanta at $100M), and Part III (Gamma at $100M). Slack took two and a half years to reach $100M ARR. Dropbox took four years. Cursor took twelve…

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  • Okta’s CRO: From $850M in Losses to $760M Profit (The AI Agent Bet) | Jon Addison

    The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Okta’s CRO Jon Addison joins GTMnow host Sophie to break down the full story behind Okta’s remarkable revenue turnaround, the launch of Okta for AI Agents, and the go-to-market playbook that’s carrying them from $3B toward a $5B ARR target. From nearly $850M…

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