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The biggest lever on revenue is rep performance. The biggest lever on rep performance is compensation. Most compensation programs don’t reflect how the company actually wants to grow. They’re inherited, patched, and running in spreadsheets – until a top rep leaves over a disputed payout, or a down quarter exposes that the plan was rewarding…
Listen on YouTube // Apple // Spotify Brought to you by: A quick pause — most teams are either paying for tools they’ve outgrown, or making decisions with no real data behind them. Ahrefs is fixing that — for free. Ahrefs Free gives you permanent access to six of their core marketing tools: see which…
Listen on YouTube // Apple // Spotify A 14-month-old company hit $10M in run rate with no employees. Polsia closed $30M at a $250M valuation – and the AI ran most of the fundraise itself, live on Twitter, on a public dashboard. Ben Cera built it solo. He spent the prior decade building, including 4.5…
This article is a really important one to us at GTMfund. It’s the result of weeks of writing and years of compounding market perspective. It’s the belief that we founded GTMfund on, and it feels more important today than ever. Hope you enjoy reading it as much as we enjoyed writing it. The full thing…
Listen on YouTube Listen on Apple Listen on Spotify You can also watch/listen to the entire episode on X. Bigger Than Apollo, Bigger Than the Highway System: Inside the $575B AI Infrastructure Bet Hyperscalers are spending every dollar of free cash flow they generate. Then they’re borrowing more. Meta, Google, and Oracle are now levered roughly…
Listen on YouTube Listen on Apple Listen on Spotify If you spend time on X, you can also watch/listen to the entire episode on X. Brought to you by: AngelList Our LP base spans from individual operators to institutional allocators, and AngelList has been instrumental in supporting all of them. They handle everything from investor…
This is Part V in our series on lessons from some of the top 1% leaders in B2B software & AI. In case you missed the previous editions: Part I: Canva’s CCO on CPG discipline and human-centric marketing. Part II: Vanta’s CRO on execution, competition, and post-sales loyalty. Part III: Snowflake’s CRO on scaling from…
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube The future of websites isn’t a builder problem anymore. It’s an agent problem. In this episode of GTMnow, Sophie Buonassisi sits down with Linda Tong, CEO of Webflow, to unpack how the entire web is being rewritten for a world where…
After seeing the GTM unlock that MCPs provide, we teamed up with Alex Shartsis to provide a comprehensive deep dive. Alex is the founder and CEO of Skyp, AI-native outbound for high-ACV sales and advisor to AI founders. He previously led acquisitions at Opendoor, GTM at Kleiner and Sequoia backed Drawbridge, and was a founder…
Listen on YouTube Listen on Apple Listen on Spotify If you spend time on X, you can also watch/listen to the entire episode on X. Brought to you by: One critical and surprisingly complicated decision is naming your startup. Founders often spend weeks chasing the perfect .com, only to overpay or settle for a name…