AI Sales
Category Added in a WPeMatico Campaign
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GTM 166: SEO → AEO: The Next Big Shift in How People Discover Your Product
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Guy Yalif is Chief Evangelist at Webflow and a veteran B2B marketing leader with 20+ years across Twitter, Yahoo, BrightRoll, and as co-founder/CEO of Intellimize (acquired by Webflow). He champions AI-driven optimization for sites and content, bringing a rare blend of…
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Deconstructing Vanta’s GTM: A Journey Through Five Eras of Growth
Hello and welcome to The GTMnow Newsletter – the media brand of VC firm, GTMfund. Build, scale and invest with the best minds in tech. This is Part II of a series on Deconstructing GTM. You can find Part I here, deconstructing ClickUp’s evolution from a PLG tool to a $4B enterprise company. In the…
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10 GTM Campaign Plays Startups Are Using to Build Pipeline in 2025
Building pipeline is one of the toughest challenges for early-stage startups. What works for one company rarely works the same for another. Yet across dozens of Seed to Series A teams, we’ve noticed a handful of repeatable campaign plays that consistently generate conversations and conversions. Here are 10 of the campaign strategies that are proving…
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GTM 165: Vibe prompting, AI fluency, and the new rules of go-to-market | Kieran Flanagan
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Kieran Flanagan is the SVP of Marketing at HubSpot and Co-Host of Marketing Against the Grain. A longtime operator and investor, he’s at the forefront of how AI is reshaping go-to-market. With a background in engineering and years leading growth and…
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GTMfund on the State of the Market
Hello and welcome to The GTMnow Newsletter – the media brand of VC firm, GTMfund. Build, scale and invest with the best minds in tech. “What are you seeing across the early-stage venture market?” This is the question that we get asked all the time. If we zoom out and look at the overall state…
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GTM 164: 28th at Stripe → Billions: Cristina Cordova’s GTM Playbook (Linear, Notion)
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Cristina Cordova is a seasoned operator who has scaled some of the most iconic companies in tech. At Stripe, she built and led partnerships that became a foundational revenue engine, including the pivotal deal with Shopify. At Notion, she helped turn…