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  • Chemical and laser desensitization approaches for managing dentin hypersensitivity after non-surgical periodontal therapy: A randomized clinical trial

    16 октября, 2026

    PURPOSE: This randomized clinical trial aimed to evaluate and compare the desensitizing efficacy of Gluma, Er,Cr:YSGG laser irradiation, and their combined application in Stage III/IV periodontitis patients presenting dentin hypersensitivity (DH) following non-surgical periodontal therapy (NSPT). →

    Clinical Trials
  • Body weight following a multidomain lifestyle intervention in older adults at risk of dementia — A post-hoc analysis of the AgeWell.de-trial

    16 октября, 2026

    CONCLUSIONS: In this post-hoc analysis, group allocation was not associated with lower body weight at follow-up. Despite high levels of motivation and confidence regarding weight loss and favorable changes in diet and physical activity in the intervention group, these changes did not translate into measurable weight loss. →

    Clinical Trials
  • We doubled our outbound conversion rate with automated prospecting — here’s how

    16 октября, 2026

    Cold outbound is one of the least forgiving places to prospect. There’s no existing relationship, no warm intro, and no reason for a prospect to care unless the timing is genuinely right. We iterated on outbound campaigns consistently for years, and the numbers didn’t move. The issue wasn’t the messaging or the effort behind it… →

    AI Sales
    AI, Analytics, B2BMarketing, B2BSales, BrandStrategy, ContentMarketing, ConversionOptimization, CustomerExperience, DataDriven, DigitalMarketing, Ecommerce, GrowthHacking, InboundMarketing, LeadGeneration, MarketingAutomation, MarketingTips, Salesforce, SEO, SocialSelling, TechnologyTrends
  • The hardest part of the sale happens in a room your seller isn’t in

    16 октября, 2026

    Somewhere inside every stalled deal, there’s a buyer who couldn’t make the argument for acting — not to the seller, but to their own colleagues. Maybe that’s a chief financial officer asking why now, or a senior leader whose priorities were set last quarter. A buyer can understand the problem, agree with the seller’s diagnosis,… →

    AI Sales
    AI, Analytics, B2BMarketing, B2BSales, BrandStrategy, ContentMarketing, ConversionOptimization, CustomerExperience, DataDriven, DigitalMarketing, Ecommerce, GrowthHacking, InboundMarketing, LeadGeneration, MarketingAutomation, MarketingTips, Salesforce, SEO, SocialSelling, TechnologyTrends
  • Impact of structured sexual health training incorporating standardised patients on health professions students’ sexual health communication competence: A single-blind randomised controlled trial in Tanzania

    16 октября, 2026

    CONCLUSION: Structured SP-based sexual health training incorporating SPs significantly improved sexual health communication competence during simulated consultations, particularly in patient-engagement domains. These findings support incorporating culturally adapted sexual health training into healthcare education and using SP assessments to evaluate communication competence in sensitive clinical contexts. →

    Clinical Trials
  • Concentration-QTc Analysis Supporting Thorough QT Study Waiver for Forvisirvat: Electrocardiogram Assay Sensitivity Demonstrated via Meal Effect

    16 октября, 2026

    Concentration-QTc analysis from Phase 1 studies is increasingly used to evaluate QTc prolongation risk as an alternative to thorough QT (TQT) studies. According to International Conference on Harmonization E14 documents, such analyses should include exposures at twice the highest clinically relevant exposure instead of a positive control to establish electrocardiogram (ECG) assay sensitivity; however, achieving… →

    Clinical Trials
  • Cardiovascular and mortality outcomes with JAK versus TNF inhibitors in rheumatoid arthritis: a target trial emulation (CARDINAL-RA)

    16 октября, 2026

    CONCLUSION: JAKi initiation was not associated with excess MACE (primary outcome), heart failure hospitalization, or VTE. A modest excess in all-cause mortality was observed as a secondary outcome, with no signal for any individual agent. This association was of modest robustness (E-value 1.586) and was not reproduced in any agent-specific cohort, so residual channeling bias… →

    Clinical Trials
  • The Defining Challenge of Responsible AI Is Designing Systems That Preserve Human Judgment When and Where It Counts

    16 октября, 2026

    For the fifth year in a row, MIT Sloan Management Review and Boston Consulting Group (BCG) have assembled an international panel of AI experts comprising academics and practitioners to help us understand how responsible artificial intelligence is being implemented across organizations worldwide. In previous posts this year, we have explored AI’s impact on the workforce,… →

    Management
  • What is outbound prospecting? A practical guide for sales reps

    15 октября, 2026

    Outbound prospecting separates the teams that wait for buyers to appear from the teams that go find them. According to Belkins’ 2025 B2B Cold Outreach Benchmarks, average cold email reply rates sit in the one to five percent range, while top-performing teams hit 15–25% by tightly targeting the right accounts and anchoring every message to… →

    AI Sales
    AI, Analytics, B2BMarketing, B2BSales, BrandStrategy, ContentMarketing, ConversionOptimization, CustomerExperience, DataDriven, DigitalMarketing, Ecommerce, GrowthHacking, InboundMarketing, LeadGeneration, MarketingAutomation, MarketingTips, Salesforce, SEO, SocialSelling, TechnologyTrends
  • CRM buyer’s guide: How to choose the right platform

    15 октября, 2026

    Choosing a CRM is one of the more critical software decisions a company makes because the right platform can significantly boost revenue, conversion rates, and efficiency. 83% of marketers report increased conversion rates in HubSpot’s 2025 Report on ROI. CRMs hold customer data, shape how reps work day-to-day, and feed the reports that drive leadership… →

    AI Sales
    AI, Analytics, B2BMarketing, B2BSales, BrandStrategy, ContentMarketing, ConversionOptimization, CustomerExperience, DataDriven, DigitalMarketing, Ecommerce, GrowthHacking, InboundMarketing, LeadGeneration, MarketingAutomation, MarketingTips, Salesforce, SEO, SocialSelling, TechnologyTrends
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