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Salesforce announced it has signed a definitive agreement to acquire Qualified, a leading provider of agentic AI marketing solutions. On paper, it’s a fairly clean seven-year story: Founded in 2018 Series A ($12M) in 2020 → Series B ($51M) in 2021 → Series C ($95M) in 2022 A deeply entrenched footprint inside the Salesforce ecosystem…
Brought to you by: AngelList How did we build the GTMfund back office? Easy! We leveraged AngelList’s Rolling Fund product for Fund I, which was the perfect vehicle to scale up GTMfund in its first iteration. This structure allowed us to build our network, and add revenue leaders while we raised and deployed capital simultaneously,…
At the end of every conversation on The GTMnow Podcast, I ask guests which books have made the biggest impact on their careers and lives. It’s one of my favorite questions because it provides a window into how the top 1% of operators, founders, and investors think. Books are inputs. They’re mental models, stories, and…
Dave Boyce is a go-to-market–focused technology executive, author of Freemium, and longtime SaaS operator and board member. Over two decades leading and advising B2B companies, he’s helped founders navigate the shift from sales-led to product-led, from gut-driven to instrumented, and now from manual GTM to AI-assisted systems. Today, Dave teaches revenue architecture and PLG through…
Hello and welcome to The GTMnow Newsletter by GTMnow – a weekly publication by VC firm, GTMfund. Build, scale and invest with the best minds in tech. This is Part III in our series on lessons from some of the top 1% leaders in B2B SaaS. In case you missed them: Part I: Canva’s CCO…