Whether you like it or not, every great business relies on selling. This is something I’ve learned firsthand as I’ve started my own freelance business and have seen it in the numerous tech companies I’ve worked with in my career. When you have a product, your ultimate goal is convincing people that your product has…
If you’re wondering what the secret formula is for going from freelancer to entrepreneur, then building a thriving business model, then achieving goals for that business, I’d say to just ask Jim Huffman. Huffman, the CEO and Founder of GrowthHit, knows how to own his lanes. From owning a high-performance agency that focuses on web…
Before starting my career in marketing, I worked in business development. I had some of the best times and work experiences during those years. But, oof, I don‘t need to tell you how challenging life in sales can be. For every exhilarating win — yay, you closed a deal — there’s an all too humbling…
If you saw the headline for this article, one of your first thoughts might have been “What the hell is an e-society?” If it was, I get where you‘re coming from. It kind of sounds like another half-baked buzzword you’d hear dropped in a middle-of-the-road TED Talk, but I swear there’s a lot to it.…
Brian Scudamore is a man who believes in human connection before technology, so it’s no wonder he founded a company that has a heavy dose of both. In 1989, he founded 1-800-GOT-JUNK? as a way to cover college tuition. Since then, the company has turned into a trash-hauling juggernaut with over 200 locations across three…
Gingerbread cookies, fuzzy sweaters, lots of PTO … some folks look forward to the holiday months, while others dread it. If you work in sales, you’re likely skewing one of two ways: Relish the holiday hustle and reap the rewards later, or brace yourself for a two-month marathon of nonstop, full-throttle holiday sales. Wherever you…
Trend forecasting keeps consumers happy and businesses relevant. If you can accurately spot trends in your industry, you can adapt your offering to improve customer satisfaction and drive business growth. If you’re new to trend forecasting, this article will serve as an ultimate guide. I’m exploring the subject of trend forecasting in full, including its…
I worked for about a decade in B2B sales. During that time, I witnessed great sales leaders motivate their teams to exceed their sales forecasting targets through trust, autonomy, and empowerment. I’ve also worked for inspiring marketing executives who are held accountable for how their team’s campaigns perform against their demand forecasting goals. Yet these…
Some things flat-out haven‘t aged well — like the first food pyramid, those ad campaigns from the ’50s where doctors endorsed cigarette brands, and roughly 90% of comedies from the ’80s (to name a few). It’s a trend that has a place in virtually every facet of life, and sales is no exception — a…
Over my decade of B2B sales, I learned that to build a high-performing sales team, you have to hire high achievers. Here’s the key: have the right sales interview questions to ask. Hiring top-tier salespeople is challenging at the best of times. Selecting and onboarding the wrong candidates can keep your company from meeting important…