How to Make Scenario Planning Stick Paul J.H. Schoemaker and Shardul S. Phadnis Key Insight: Companies are better able to respond to rising uncertainty when they combine scenario planning with other strategic practices. Top Takeaways: Scenario planning is a valuable tool for managing uncertainty in an organization, but its impact can be limited if the…
In early 2020, Ford’s prospects in the electric-vehicle market looked more promising than ever. The automaker announced it would soon release its first all-electric SUV, the Mustang Mach-E, and its market share was inching closer to that of industry giant Tesla. But just as Ford was starting to hit its stride, disaster struck. The Covid-19…
Because Matthew Roling is an environmentalist, he often gets a surprised response when he says he uses AI tools. “I’ve met a lot of people who say, ‘oh my gosh, you use AI? But you’re the climate person! Don’t you know that AI queries have a high carbon footprint?’” says Roling, a clinical assistant professor at…
Igor Kutyaev/Getty Images Back in 2019, we found that only 24% of large U.S. companies had “digitally savvy” boards — those with three or more directors experienced in digital technologies. These companies outperformed their peers, with over 30% better performance across metrics like market cap growth. By 2024, a striking shift had occurred: When we…
Pla2na/Getty Images AI tools are proliferating as organizations continue to invest in their deployment, but how effective are they at increasing employee performance? Three recent research articles suggest that although AI can surely be useful in the workplace, its limitations are significant and its consequences for human dynamics unclear. Before implementing AI tools, managers should…
golubovy/Getty Images Should companies still talk about their sustainability efforts — and, if so, how much? According to a July 2025 report, 39% of U.S. companies surveyed had reduced or stopped publicly promoting their sustainability investments even while maintaining or increasing them relative to 2024. This retreat into silence — greenhushing — can undermine a…
Photo courtesy of Orbia Sameer Bharadwaj is CEO of Orbia, a global sustainable solutions company. After earning a doctorate in chemical engineering from the University of Minnesota, Bharadwaj worked at Dow Chemical, Boston Consulting Group, and Cabot Corp. He joined Orbia, then known as Mexichem, in 2016 and became CEO in 2021, leading its transformation…
In this episode of Me, Myself, and AI, OpenAI’s chief economist Ronnie Chatterji describes how artificial intelligence is reshaping both the economy and scientific innovation. Ronnie discusses the dual economic impacts of AI — the near-term boost from infrastructure investments like chips and data centers, and the longer-term productivity gains as AI tools integrate into…
Suzanne Muchin rues the day people started referring to their careers as “paths.” “You always talk about a career path, your career journey, your career trajectory. They’re all a vocabulary that suggests you’re supposed to get onto a road and then ride it,” said Muchin, a clinical professor of management and organizations at Kellogg. But…
In any organization, leaders are responsible for making decisions. Some decisions, like where to open a new location or whether to change prices, can largely be decided based on research, rational discussion, and clear lanes of decision-making authority. But other decisions boil down to value-based judgements, bringing out strong opinions and offering no easy answers.…