What makes a good car salesperson? That depends on who you ask. For a dealership owner, it’s the person who brings in the most money. For a customer, it could be the sales staff who gives them a suitable car at a reasonable price. As a vehicle owner, I’ve had my fair share of interactions…
Sales training courses and programs equip you with the techniques, skills, and habits you need to close more deals and become a top performer. But as many sales professionals can attest, there are simply too many courses on the market. So, determining which program is right for your needs can be challenging. I’ve combed through…
When business is booming, the last thing you want to do is hunt through emails and spreadsheets for client information. When it’s slow, you need an easy way to activate your network to generate referrals and new business. If you’re ready to take your real estate business to the next level, allow me to introduce…
After over ten years in sales and marketing, I know the value of cold calling. But predicting the best time to cold call prospects isn’t easy. I’ve had to change up my tactics over the past few years, because let’s face it, we’ve all changed how — and where — many of us work and…
Welcome to «The Pipeline» — aweekly column from HubSpot, featuring actionable advice and insight from real sales leaders. Your relationship with a prospect isn’t the sum of one conversation. It’s also not the sum of your emails. A strong prospect relationship is built from a series of meaningful touchpoints spread out over time. I’m a…
As a senior marketing manager at HubSpot, I use social selling to build meaningful relationships with potential customers by offering them valuable content and creating connections. In this guide, I’ll explain why social selling is important and recommend some of the best social selling training courses. These programs will help your team gain the necessary…
In an ideal world, the words “sales quota” bring excitement and motivation to sales reps. But then again. However, when I’ve talked to early-career sales professionals, they’ve been worried about over-ambitious, intimidating, and exhausting sales quotas set by managers. From my experience covering sales, I’ve seen the best managers save their reps from that anxiety.…
While Apple Mail and Gmail dominate the email landscape, Microsoft Outlook remains a strong contender with a 6.32% market share. If Microsoft Outlook is your primary email client, then you’ll want to find a customer relationship management (CRM) software vendor that offers a CRM for Outlook. In my experience, a solid CRM Outlook integration is…
Partnerships generate $3.9 billion per year in the U.S. and supercharge the revenue of companies like Microsoft, Atlassian, and Shopify. Teaming up with another professional or company can multiply your capacity, expertise, and growth. With so much at stake, approaching a potential partner can be intimidating. Whenever I make a business pitch, there are three…
Wondering why a marketer is writing about business development? It’s because I’ve learned that business development is more than just a fancy term for sales. Business development is actually a company-wide strategy that brings every department on the same page — including marketing and sales. So grab a comfy chair, get a cup of coffee…