18 year old, publicly traded education technology company, Chegg, has sued Google over its AI Overviews and how it has hurt their traffic and revenue. Chegg has «filed a complaint against Google, which has unjustly retained traffic that has historically come to Chegg, impacting our acquisitions, revenue and employees,» said Nathan Schultz, CEO of Chegg. →
Google is testing opening the normally closed/collapsed AI Answer box. Meaning, normally you need to manually tap to expand the answer, here Google is testing opening these boxes by default, without you needing to click expand. →
The recent precipitous drop in search traffic at HubSpot prompted a lot of squawking. While you don’t need to care about HubSpot, use the hullabaloo as a reminder to check in with your own SEO base. Is it still valid for your audience? →
Marketing and content marketing are entirely intertwined. So don’t waste time trying to get buy-in — give yourself permission to do great marketing. Learn what other content marketing “laws” you should change to dominate the next five years. →
SEO isn’t dead. It just needs a fresher approach. In this video presentation, experts from TopRank Marketing reveal why traditional SEO still has a role and how marketers should embrace a wider view of getting content found. →
Don’t end your brand’s purpose, inclusive, cause, conscious, multicultural, social impact, and sustainable marketing. Just unite them under a single umbrella — responsible marketing. It’s for the good of your brand and the world. →
If you want to nurture great content talent, let them focus on creating — not just constructing content (with or without an AI assistant). OpenAI did it. Here’s how you can, too. →
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Katrina Wong is the CMO of New Relic and a top marketing leader. She specializes in launching products, entering new markets, and scaling companies to the enterprise. With 15 years of experience at Twilio, Zuora, Salesforce, and SAP, she has led… →
CONCLUSION: The 14-day vonoprazan-amoxicillin dual therapy exhibits high eradication rates and low incidence of adverse reactions in retreated patients, indicating its effectiveness and safety as a rescue regimen for patients with H. pylori infection. →
In today’s digital landscape, automating interactions with web content remains a nuanced challenge. Many existing solutions are resource-intensive and tailored for narrowly defined tasks, which limits their broader applicability. Developers often face the dual challenge of balancing computational efficiency with the need for a model that can generalize well across diverse websites. Traditional systems, heavily… →