Category Added in a WPeMatico Campaign
Have any of you heard of the Google Ads mystery shopping rating? Well, it may be used by Google for the overall store rating, which is calculated from customer reviews and a «Mystery Shopping Rating,» according to a Google Ads rep.
While we’ve seen AI Overviews in the United States for a while now, and while Google has expanded them to 100+ countries — they are still not officially launched in many European countries like Germany, Switzerland, Italy and others. Well, now we are hearing that Google is testing AI Overviews in those countries.
Last December, Google confirmed they are testing double serving ads on the search results. Double serving ads is showing the same ad from the same advertiser more than once on the search results page. It was something against the Google Ads policy. Well, now Google is triple serving ads on the same page!
Let’s hear it for the unsung heroes of marketing — the people who develop the processes and standards. Without them, you’ll struggle to spot your content superstars. Here’s why they’re a crucial foil to innovators who buck their systems.
Since March 1st, there are many Google Ads accounts that are not serving ads. The Google Ads forum is filled with complaints about this and as far as I can tell, I cannot find a single response from an official Google Ads representative (as of yet).
Another week and more Google search ranking volatility hit mid-week, did you notice? Google’s crawler might be causing issues on your site this week. Google still is making its crawling more efficient and better. Google Search Console’s API had delayed this week. Google was sued over AI Overviews…
Here is a recap of what happened in the search forums today…
Microsoft Bing Search’s Copilot Answers now can show maps and local results, including local ads. The AI answer has a map on the left side and then on the right side it has local organic and paid listings with the company name, address, phone, website and directions — plus a photo.
A year or more ago, Google added a toggle switch to use Gemini directly in the iOS Google Search app. Well, that was removed this week and you now need to go to the native Gemini app to use Gemini, you cannot use the Google app.
A couple of days ago, Google sent out an email to owners of Google Business Profile listings. The email was a reminder about the Google Business Profile policies, and it highlighted policies around reviews.